Targeting sitting time, rather than physical activity, is the most effective way to reduce prolonged sitting, according to the first comprehensive review of strategies designed to reduce sitting time. The research, led by the Institute of Psychiatry, Psychology & Neuroscience (IoPPN) at King's College London, is published in the journal Health Psychology Review.

Prolonged sitting has become a serious public health concern, with modern lifestyles becoming increasingly sedentary and many professions requiring workers to sit for most of the day. Previous studies and reviews have shown that higher levels of sitting are linked with cancer, diabetes, heart disease and even an early death, independently of whether a person takes regular exercise.

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